But let's put it simply: When you ask, "What is a search
engine?"...The basic answer is a search engine is powered by
technology that travels through links to find all the websites
on the Internet. It is different from a directory, which is
powered by humans.
MSN (powered by Yahoo)
AOL (powered by Google)
> What is a Web
Directory?
A directory is formed by human beings that arrange websites
into categories and allow visitors to search their human-made
databases for sites they are looking for. A few examples of
web directories:
>
Yahoo has its
own directory, in addition to a search engine. You can
search their directory through categories and by keyphrases.
The Yahoo directory accepts paid listings.
> Google also has its own directory.
It is comprised of websites listed in the largest human-edited
directory The
Open Directory Project. The only way to get into the
Google directory is by being listed for free in the Open
Directory Project.
>
Looksmart
is a directory, where listed websites pay a set amount
(currently 15 cents) each time someone clicks their link.
> Side note:
A very small, but important (well, at least I
think) directory is our very own
WAHM Mall at Internet Based Moms. :)
> What is a
Pay-per-Click Search Engine?
A pay-per-click search engine
allows website owners to bid for particular keyword
phrases. In most cases, the highest bidder gets the top
spot in the listing.
A few examples include:
Overture
FindWhat
Enhance Interactive (formerly Ah-Ha)
7Search.com
Kanoodle.com
Google has it's own
pay-per-click component at
Google
AdWords. Yahoo also display the pay-per-click results
of Overture.
Now that you know more about
search engines, let's find out:
Should I submit my web site to search engines?
---> cont.
More Search Engine Information:
Highly Recommended!
Check
>
John Reese's
Traffic Secrets 2.0 course is a must have for
anyone serious about driving traffic to their
website. Learn more about this fantastic
resource by
clicking here.